The Religious Information Service of Ukraine (RISU) published a book “The Church and Media: Seven Steps to Understanding” for church press services and journalists.
The Religious Information Service of Ukraine (RISU) published a book “The Church and Media: Seven Steps to Understanding” for church press services and journalists. The educational manual on the basics of communications and public relations containing practical recommendations and advice should considerably help representatives of church press services to establish an effective dialogue with secular mass media.
The book’s seven chapters deal with the analysis of the image of the church in mass media, specificities of the work of church press services and cooperation with journalists, as well as answers to how the press servcies should respond to a crisis.